In 2022, Elizabeth Levitt was in an unusual predicament. She was a graphic designer in the alcohol industry and her husband decided to stop drinking.
“My job no longer aligned with my lifestyle,” she said.
Levitt eventually stopped drinking alcohol, too. She decided it was time for a change, which led her to develop Dri/kit. She launched the mocktail kit company online in March 2023.
“I started the online company just as I was adjusting to my personal lifestyle,” Levitt, who lives in El Segundo, said. “I was seeing these amazing non-alcoholic brands gaining popularity and the industry taking off. The non-alcoholic space is having a moment.” . . .
Read the full article at Playa Vista Magazine.
Jessica Koslow 