Starbird CEO Aaron Noveshen measures his success in more than dollars and cents. For the Los Angeles native, true pros-perity means helping people improve their lives.
“For me, it is first and foremost about giving opportunities to people with jobs, with growth, with education,” he said.
That economic boost is continuing. With the recent additions Starbird’s Pleasanton and Palo Alto locations, the chain founded in Sunnyvale now operates 16 restaurants in California. Starbird recently inked a seven-unit franchise development agreement in Colorado and is eyeing additional deals in Utah, Arizona and Washington by the end of 2025.
“The reception is nothing short of miraculous,” said Noveshen, calling from his Bay Area home. “The sales per square foot in our average unit is upward of $2,000, two to three times what typical restaurants experience. We are fortunate to be growing while so many others in the industry are struggling.” . . .
Read the full article at Playa Vista Magazine.
Jessica Koslow 