Almost four years ago, after a multimillion-dollar renovation, the Holiday Inn across from the Santa Monica Pier reopened as The Pierside, a surprisingly quiet place to stay, anchored by a chilled-out spot to eat, The Surfing Fox. The restaurant and gathering spot hosts activities year-round, and on Sept. 29, it will celebrate National Coffee Day by offering guests $1 coffee (including espresso drinks).

“Nowadays, and in this economy, everybody is looking for a little break,” said Director of Marketing Csilla Martin-Arujo. And Angelenos love their coffee: According to WalletHub’s report on 2026’s Best Coffee Cities in America, L.A. ranked 14.
Another perk on The Surfing Fox’s calendar is its upcoming Stirred Spirits: Halloween Mixology Class on Oct. 24 led by bartender George, where participants will learn how to craft two cocktails. The property’s programming is all part of its mission to foster a culture of community. . . .
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