Not a day goes by that Sizzler doesn’t think about its customers. Its calendar is dotted with promotions that make it easy and affordable for people to celebrate moments — big and small. This month, on Nov. 11, veterans and active duty military receive a complimentary lunch and beverage — no ID necessary — and on Thanksgiving Day, diners can come in for a Thanksgiving Day plate for $19.99. In December, guests can participate in Sizzler’s Letters to Santa Program. In February, anyone with a birthday on Feb. 14, aka “Forgotten Birthdays,” may dine on any other date of the month and receive a free dinner.
Each promotion is designed to support the communities that have contributed to Sizzler’s success since Del and Helen Johnson opened the first location in Culver City in 1958. Every step it takes is in service of one goal: making Sizzler a good place for families to be together.
Most locals have childhood memories of Sizzler, which now operates 14 locations in Los Angeles. One of those locals is Sizzler’s VP of Marketing, Sasha Shennikov. When she arrived in Orange County from Russia at the age of 3, her family’s first dinner out was at Sizzler in Costa Mesa. After working in marketing at a few companies, including at a chocolate company in Napa, she came full circle and landed at Sizzler in 2019 — just before the pandemic hit. . . .
Read the entire article at LA Downtown News.
